Home / Knowledge Hub / What is guides / What is A2P Messaging?

Application-to-Person (A2P) messaging is one-direction messaging from an application to a person where no reply is expected. The utilization of A2P covers a broad spectrum, including notifications, PIN codes, 2FA (2-Factor Authentication) reminders and critical alerts to name a few. Otherwise known as business SMS, it is commonly used in the Enterprise segment for customer communication. The interaction between the sender and receiver is direct, easy to use and cost-effective and consequently very popular in almost all business verticals, in particular finance, retail, travel and healthcare. 

What is Arelion’s Messaging Hub?

Arelion’s Messaging Hub provides a secure, cost-effective and simple connection to high quality termination with direct access for global players such as SMS providers, aggregators and Enterprises. 

This single connection avoids the need for multiple routes and/or providers, while the traffic sent via direct access to Telia’s operators removes the risk of illegal termination. 

With our one-stop-shop approach for Arelion operators and via Telia Company’s affiliate network, we are able to reach over 20 million Telia subscribers on the highest quality direct routes for a seamless customer experience. 

The Messaging Hub offers high-level protection against spam and advanced fraud, enhancing reliability and security for our customers. In addition, we provide 24/7/365 global customer support and assurance through which our expert staff handle customer requests directly.  

A2P chart

Infographic of what is A2P messaging

Why Arelion Messaging Hub?

  • One-stop-shop - the Arelion Messaging Hub is the primary aggregation point for international messaging termination to all Telia Company affiliate networks 
  • We are a known and trusted official partner worldwide 
  • We offer a high-quality termination with direct access for global users 
  • We offer a high-quality MNP to ensure active delivery to the right MNO 
  • Arelion’s extensive experience as a leading player in the global market 
  • The Hub uses Arelion’s international SS7 capabilities and reach to enable a broader service offering. The Arelion SS7 network is acknowledged for its performance and reliability and is fully based on Arelion’s world-leading global fiber network.  
Technical highlights
High-speed messaging
Supports SMPP 3.3, 3.4 and 5.0, SS7, SSL and HTTP
Support to multiple charsets